This position requires a strong ability to collaborate within a team, a deep understanding of the nuances of each Indonesian e-commerce platform, and a proven track record of leveraging targeted advertising strategies to drive optimal performance on these platforms.
Tanggung Jawab Pekerjaan :
Brand Management: Oversee and manage the Liber brand across all relevant e-commerce platforms, ensuring consistent messaging and brand identity.
Digital Advertising: Develop and execute effective advertising campaigns on Meta (Facebook, Instagram) and TikTok to reach target audiences and drive sales.
Performance Optimization: Monitor and analyze campaign performance metrics to identify areas for improvement and optimize ad spend.
Platform Strategy: Develop and implement strategies to leverage the unique features and capabilities of each e-commerce platform to maximize brand visibility and sales.
Data Analysis: Utilize data analytics tools to track key performance indicators (KPIs), identify trends, and make data-driven decisions.
Cross-functional collaboration: Work closely with marketing, sales, and other teams to ensure alignment and optimize brand performance across all channels.
Keahlian :
Core Skills:
E-commerce Advertising: Proficiency in creating and managing effective advertising campaigns on various e-commerce platforms, including Meta (Facebook, Instagram), TikTok, Shopee, Tokopedia, and others.
Branding: Understanding of brand strategy, messaging, and visual identity development, with the ability to apply these concepts to e-commerce marketing.
Digital Marketing: Strong knowledge of digital marketing channels and tactics, including SEO, content marketing, email marketing, and social media marketing.
Kualifikasi :
Education: Bachelor’s Degree in Management or Marketing.
Language Skills: Proficiency in English is preferred.
Experience: Minimum of 2 years of experience in e-commerce, preferably within FMCG.
Platform Expertise: Proficient in using seller center platforms such as TikTok Shop, Shopee, Tokopedia, Lazada and Blibli.
Advertising Knowledge: Familiarity with META Ads and E-Commerce Ads is a plus.
Software Proficiency: Skilled in Excel, Word, PowerPoint, and other office software.
Personal Attributes: High integrity, detail-oriented, and responsible.
Communication Skills: Strong communication skills with the ability to promote cross-departmental collaboration effectively.
Location: Willing to work in the Jakarta Utara area.
Waktu Bekerja :
Tunjangan :
Uang Kerajinan + Kesehatan